Hello ! This is Group BUS465 and this page is FocusGroupQuestions.

It was last modified by Jenny on February 27, 2007, at 11:51 AM


Focus Group Results

  1. Do you think a new catchy name/title will encourage people to open E-news?
    • What would entice you open Enews? Free gifts? Main event in the subject line?
  2. Would archiving these past events and calenders be of good use to you as a student?
  3. What do you think of the abbreviations C.O.M. when talking about the college of Management? What do you think we should do instead?( Enews)
  4. What are you current thoughts if any on the way the College of Management has been conducting the Enews weekly bulletin? (Enews)
  5. What would you as a student like to be kept up to date on in the College of Management? Club Meetings? Wachovia lecture schedule? regular school events? (Enews)
  6. What events would you be interested in receiving via e-mail (lecture series, workshops, job oppurtunities, other)? (Enews)
  7. Would you like events to be listed in a calender format? (Enews)
    • if so, monthly or weekly?
    • Would you like it also available in pdf format to print out?
    • would you like us to link it with your vista calender, if possible?
    • Would you like it to be a limited calender with a link to a full one?
    • What if it had news links at the bottom of the email calender?
  8. Do you want info/text only, or would you like some graphics? (Enews)
  9. How would you feel if the College of Management had a Myspace page?or Facebook?
    • Would that be cool or lame?
    • Would you go to it?
  10. Would you like to have this Enews calender readily available on the College of Management homepage?
    • Facebook?
    • Myspace?
  11. Would you like the option to unsubscribe to the enews newsletter email?
  12. Would you like the capability to pick the news that you would like to personally know about?

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